<?xml version="1.0" encoding="UTF-8"?>
<StrategicPlan xsi:schemaLocation="http://www.stratml.net  http://xml.gov/stratml/references/StrategicPlan.xsd" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns="http://www.stratml.net"><id/><Name>About Workiva</Name><Description/><OtherInformation/><StrategicPlanCore><Organization><Name>Workiva</Name><Acronym>W</Acronym><Identifier>_79a351fb-1929-11e4-b1a0-59a0b924fef1</Identifier><Description>Workiva, formerly WebFilings, is a leading provider of complex business reporting solutions and is used by more than 60 percent of the Fortune 500. The company’s Wdesk cloud-based product platform brings ease and control to compliance, management, risk, and sustainability reporting.</Description><Stakeholder><Name>Corporations</Name><Description>Thousands of corporations use our solutions around the world because they can access, manage, and report their critical business data from their desktops.</Description></Stakeholder><Stakeholder><Name>Workiva Leadership Team</Name><Description>The leadership team is comprised of accomplished entrepreneurs whose backgrounds include software engineering, development, marketing, and extensive reporting expertise. They have successfully led other ventures into initial and secondary public offerings and managed publicly held companies.

Four members of the leadership team previously collaborated to build Engineering Animation, Inc. (EAI). Founded in 1989, EAI was grown from a bootstrapped start-up to a public company with over $100 million in revenue. EAI became a public company in 1996 (J.P. Morgan and Cowen) and was acquired by EDS in 2000 (Goldman Sachs).</Description></Stakeholder><Stakeholder><Name>Matt Rizai</Name><Description>CEO and Managing Director -- Former Chairman and CEO, Engineering Animation, Inc.</Description></Stakeholder><Stakeholder><Name>Marty Vanderploeg</Name><Description>COO and Managing Director -- Former Founder, COO, Engineering Animation, Inc.</Description></Stakeholder><Stakeholder><Name>Joe Howell</Name><Description>Managing Director -- Former Managing Director, Financial Intelligence LLC; Former CFO, Borland, Merix, EMusic.com</Description></Stakeholder><Stakeholder><Name>Mike Sellberg</Name><Description>CCO, CMO, and Managing Director -- Former EVP, CTO, iMed Studios; Former Divisional General Manager, Engineering Animation, Inc.</Description></Stakeholder><Stakeholder><Name>Jeff Trom</Name><Description>CTO and Managing Director -- Former Founder, CTO, Engineering Animation, Inc.</Description></Stakeholder><Stakeholder><Name>Stuart Miller</Name><Description>CFO -- Former Founder and Managing Director, Colonnade Advisors; Former Managing Director, JP Morgan &amp; Co.</Description></Stakeholder><Stakeholder><Name>Troy Calkins</Name><Description>CLO -- Former partner at Drinker Biddle &amp; Reath LLP</Description></Stakeholder><Stakeholder><Name>Workiva Senior Advisors</Name><Description/></Stakeholder><Stakeholder><Name>James Lam</Name><Description>Senior Advisor -- President of James Lam &amp; Associates and member of Board of Directors at E*TRADE Financial Corporation; Former CRO of Fidelity Investments and CRO of GE Capital Market Services</Description></Stakeholder><Stakeholder><Name>Marty Cagan</Name><Description>Senior Advisor -- Former executive at Hewlett-Packard, Netscape Communications, America Online, and eBay; Founder of the Silicon Valley Product Group</Description></Stakeholder><Stakeholder><Name>Martina Lauchengco</Name><Description>Senior Advisor -- Former executive/PM at Netscape Communications, Loudcloud (Opsware) and Microsoft; Advisor to startups and Lecturer at UC Berkeley</Description></Stakeholder><Stakeholder><Name>Workiva Advisory Board</Name><Description/></Stakeholder><Stakeholder><Name>Michael M. Crow, PhD</Name><Description>Advisory Board Member -- President, Arizona State University; Chairman and Director, In-Q-Tel, Inc.; Director, Aquila, Inc.; Chair, Paciﬁc-10 Conference</Description></Stakeholder><Stakeholder><Name>Bob Herz</Name><Description>Advisory Board Member -- Former Chairman of the Financial Accounting Standards Board; former member of the International Accounting Standards Board</Description></Stakeholder><Stakeholder><Name>Eugene S. Katz</Name><Description>Advisory Board Member -- Retired partner and board member, PricewaterhouseCoopers; Member of Audit Committee of Asbury Automotive Group (NYSE:ABG)</Description></Stakeholder><Stakeholder><Name>Steven Rosston</Name><Description>Advisory Board Member -- Senior Advisor and former Managing Director, Glynn Capital Management, LLC; board member and advisor to several private companies</Description></Stakeholder><Stakeholder><Name>William A. Van Orsdel</Name><Description>Advisory Board Member -- Former Co-Founder and President, Kirke-Van Orsdel, Inc., sold to Marsh McLennan in 1998; philanthropist and active charity/civic fundraiser</Description></Stakeholder></Organization><Vision><Description/><Identifier>_79a351fc-1929-11e4-b1a0-59a0b924fef1</Identifier></Vision><Mission><Description>To provide business reporting solutions</Description><Identifier>_79a351fd-1929-11e4-b1a0-59a0b924fef1</Identifier></Mission><Value><Name/><Description/></Value><Goal><Name>Documents &amp; Reports</Name><Description>Enable teams to co-author documents and reports.</Description><Identifier>_79a351fe-1929-11e4-b1a0-59a0b924fef1</Identifier><SequenceIndicator>1</SequenceIndicator><Stakeholder><Name/><Description/></Stakeholder><OtherInformation>  Wdesk is an easy-to-use workspace where teams can co-author documents and reports. Innovative live-linking technology ensures that Wdesk documents, spreadsheets, and presentations are always synchronized. When numbers or text change, the corresponding uses are automatically updated in real time across hundreds or thousands of pages.   </OtherInformation><Objective><Name/><Description/><Identifier>_79a351ff-1929-11e4-b1a0-59a0b924fef1</Identifier><SequenceIndicator/><Stakeholder><Name/><Description/></Stakeholder><OtherInformation/></Objective></Goal><Goal><Name>Formats &amp; Sources</Name><Description>Enable users to control their business data by collecting it from a variety of formats and linking it directly to any source required.</Description><Identifier>_79a35200-1929-11e4-b1a0-59a0b924fef1</Identifier><SequenceIndicator>2</SequenceIndicator><Stakeholder><Name/><Description/></Stakeholder><OtherInformation>Wdesk users control their business data by collecting it from a variety of formats and linking it directly to any source required. A full audit trail provides users the accountability and confidence they need for critical reports. It only takes a few hours for companies to deploy Wdesk, and it doesn't require IT support. Complex business reporting has never been easier.</OtherInformation><Objective><Name/><Description/><Identifier>_79a35201-1929-11e4-b1a0-59a0b924fef1</Identifier><SequenceIndicator/><Stakeholder><Name/><Description/></Stakeholder><OtherInformation/></Objective></Goal><Goal><Name>Sustainability/CSR</Name><Description>Conduct business sustainably.</Description><Identifier>_79a35202-1929-11e4-b1a0-59a0b924fef1</Identifier><SequenceIndicator>3</SequenceIndicator><Stakeholder><Name/><Description/></Stakeholder><OtherInformation>Corporate Social Responsibility (CSR) is essential to global business because of its advanced assessment of companies. Sustainability reports conduct in-depth evaluations of investments and new business developments to measure a company’s ability to grow and manage risks generated by a rapidly changing international environment.

Sustainability is becoming increasingly relevant on a global scale because investors -- uncertain from the global financial crisis -- need to evaluate both the short- and long-term financial performance of companies. That’s why around the world more than 70 percent of leading companies across all sectors publish sustainability reports.

Like our forward-thinking customers, we are dedicated to doing business sustainably. Our strategy and achievements are described in detail in our annual sustainability report.

We approach sustainability in the same progressive manner with which we develop software solutions. As a company, we take every measure to tread lightly on local resources with recycling, conservation, and environmental stewardship at the forefront of our physical operations. Our offices are built with the highest environmental standards and are designed to foster an open forum where employees can freely share their ideas, thoughts, and opinions on a wide variety of topics. They have the flexibility and resources to achieve a genuine work-life balance to remain active in their communities.  

 Sustainability guides our risk management and growth strategies. It reflects our core ethic of doing the right thing every time. And it is integral to how we continue to innovate the future of business reporting.</OtherInformation><Objective><Name/><Description/><Identifier>_79a35203-1929-11e4-b1a0-59a0b924fef1</Identifier><SequenceIndicator/><Stakeholder><Name/><Description/></Stakeholder><OtherInformation/></Objective></Goal></StrategicPlanCore><AdministrativeInformation><StartDate/><EndDate/><PublicationDate>2014-07-31</PublicationDate><Source>https://www.workiva.com/about</Source><Submitter><FirstName>Owen</FirstName><LastName>Ambur</LastName><PhoneNumber/><EmailAddress>Owen.Ambur@verizon.net</EmailAddress></Submitter></AdministrativeInformation></StrategicPlan>