Partnering Strategy: The New Frontier for Chief Strategy OfficerA purposeful, strategic approach to partnering produces better outcomes. Companies that partner smartly to drive innovation and growth outperform their peers in terms of revenue growth and a number of other financial measures. Additionally, if you’re a good partner, you’ll attract other good partners, thereby creating new opportunities. As strategy executives continue to play critical roles in strategy development, resource allocation and strategy execution, partnering is the new frontier of value creation.The Rhythm of Business, Inc._9d172c04-7a33-11e4-b24a-9c9fd8212313The Rhythm of Business, Inc., provides expert alliance and collaboration management consulting and education services to global companies, not-for-profit organizations and government agencies.Jan TwomblyPrincipalJeff ShumanPrincipalAlliancesphere, LLC_9d172d9e-7a33-11e4-b24a-9c9fd8212313Alliancesphere, LLC helps companies collaborate to transform their organizations, drive innovation, and unleash new growth.Lorin ColesCo-founder and CEO... better outcomes._9d172e98-7a33-11e4-b24a-9c9fd8212313To outline the elements of a partnering strategy_9d172f42-7a33-11e4-b24a-9c9fd8212313PartnershipWhy_9d172fec-7a33-11e4-b24a-9c9fd82123131Chief Strategy OfficersThe Chief Strategy Officer is the arbiter of resource allocation and the keeper of alignment with overall strategic objectives. Therefore, he or she is uniquely positioned to ensure that partnering efforts are strategically aligned.Customer OpportunitiesDocument customer opportunities_9d1730c8-7a33-11e4-b24a-9c9fd82123131.1CustomersDriving ForcesDocument the competitive, technological and economic forces driving the desirability of partnering_9d17317c-7a33-11e4-b24a-9c9fd82123131.2PartnersWhat_9d17321c-7a33-11e4-b24a-9c9fd82123132Chief Strategy OfficersValueDocument the value sought_9d1732bc-7a33-11e4-b24a-9c9fd82123132.1Delivery & CaptureDocument the program through which value will be delivered and captured._9d173370-7a33-11e4-b24a-9c9fd82123132.2How_9d173410-7a33-11e4-b24a-9c9fd82123133Chief Strategy OfficersOrganizational CapabilityDocument the organizational capability required to identify appropriate partners_9d1734ba-7a33-11e4-b24a-9c9fd82123133.1AgreementEstablish an agreement to work together with a joint value proposition_9d173578-7a33-11e4-b24a-9c9fd82123133.2CollaborationManage the collaboration throughout the lifecycle of the relationship_9d1736fe-7a33-11e4-b24a-9c9fd82123133.3Who_9d1737d0-7a33-11e4-b24a-9c9fd82123134Chief Strategy OfficersCharacteristicsDocument the characteristics of a desirable partner_9d173884-7a33-11e4-b24a-9c9fd82123134.1PortfolioDocument the makeup of the partner portfolio_9d173942-7a33-11e4-b24a-9c9fd82123134.22014-12-02http://channels.theinnovationenterprise.com/articles/243-partnering-strategy-the-new-frontier-for-chief-strategy-officer#%2EVHxgnWvmruc%2ElinkedinOwenAmburOwen.Ambur@verizon.net