Delivering the VisionIn pursuing the vision, TVA is committed to high performance and operational excellence; establishing a strong culture of safety and compliance; partnering with stakeholders in a collaborative and transparent manner; and making decisions consistent with sound financial principles.Tennessee Valley AuthorityTVA_3f6c00ac-b564-11e3-bf75-2f0b24aecb6cThe Tennessee Valley Authority, an agency of the U.S. government, is the nation’s largest public power provider and one of the country’s largest electric utilities. TVA supplies electricity for customers in most of Tennessee and parts of Alabama, Mississippi, Kentucky, Georgia, North Carolina, and Virginia – an area of about 80,000 square miles with a population of more than nine million... TVA was created to lift the Tennessee Valley region out of the Great Depression through an integrated approach of generating and transmitting low-cost electricity, addressing environmental challenges, and fostering economic development. Tennessee Valley RegionTennessee AlabamaMississippi Kentucky Georgia North Carolina VirginiaTVA CustomersCustomer Facts: * 155 local public power companies – 105 municipal utility companies – 50 cooperatives – Account for about 86 percent of TVA's revenue * 57 directly served customers – 51 large industrial customers – 6 large federal installations – Account for about 14 percent of TVA's revenueTVA Board of Directors* Under the TVA Act, directors whose terms expire in a given year may continue to serve until a replacement is sworn in or the current Congress adjourns.Dennis BottorffChairman Dennis Bottorff of Nashville, Tenn., serves as chairman and partner of Council Ventures, a venture capital firm. He was chairman of AmSouth Bancorporation in Nashville until his retirement in 2001 and previously was chief executive officer of First American Bank. His term expired May 18, 2011.*Marilyn A. BrownMarilyn A. Brown of Atlanta, Ga., is a professor of energy policy at Georgia Institute of Technology’s School of Public Policy and a distinguished visiting scientist at Oak Ridge National Laboratory. The author of more than 200 publications, she was recognized by the Intergovernmental Panel on Climate Change for her contributions that led to the IPCC’s receipt of the 2007 Nobel Peace Prize. Her term expires May 18, 2012.Mike DuncanMike Duncan of Inez, Ky., is chairman, chief executive officer and director of Community Holding Co. and chairman, chief executive officer and director of Inez Deposit Bank. He is a director of the Regional Center for Rural Development. His term expired May 18, 2011.*Tom GillilandTom Gilliland of Blairsville, Ga., recently retired as executive vice president, general counsel and secretary of United Community Banks Inc. He is a former chief of staff to Georgia Lt. Gov. Pierre Howard and served as chairman of the Stone Mountain Authority under Georgia Gov. Roy Barnes and Gov. Sonny Perdue. His term expired May 18, 2011.*William GravesWilliam Graves of Memphis, Tenn., is presiding Bishop of the Christian Methodist Episcopal Church. He was previously pastor of the Phillips Temple CME Church of Los Angeles. He is the immediate past president of the board of the National Congress of Black Churches and a former member of the board of Memphis Light, Gas & Water. His term expires May 18, 2012.Barbara S. HaskewBarbara S. Haskew of Chattanooga, Tenn., served for eight years as distinguished professor of economics at Middle Tennessee State University, where she also provided leadership for more than 20 years as chair of the department of economics and finance, dean of the College of Business Administration and vice president and provost of the university. She previously managed TVA’s rate staff for eight years. Her term expires May 18, 2014.Richard HoworthRichard Howorth of Oxford, Miss., served two terms as Mayor of Oxford and is founder and owner of Square Books, a leading independent bookstore in Oxford. As mayor, he was chairman of the authority overseeing the Oxford Electric Department. He served eight years as a director and officer of the North Mississippi Industrial Development Association and is former president of the American Booksellers Association. His term expires May 18, 2015.Neil McBrideNeil McBride of Oak Ridge, Tenn., is a public-interest advocate and national leader in the field of public interest law. He is general counsel with the Legal Aid Society of Middle Tennessee and the Cumberlands, a nonprofit law firm that gives free legal help in civil cases to people in need. He is also an adjunct professor at the University of Tennessee College of Law. His term expires May 18, 2013.William B. SansomWilliam B. Sansom of Knoxville, Tenn., has been chairman and chief executive officer of the H.T. Hackney Co. since 1983. Hackney is a diversified company involved in wholesale grocery supply and furniture manufacturing. He previously served on the TVA board from 2006 to 2009 and was chairman from 2006 to 2008. His term expires May 18, 2014.TVA Governance CouncilTVA's day-to-day operations are managed by the Governance Council, whose members are:Tom KilgorePresident and Chief Executive Officer Janet HerrinExecutive Vice President, People and PerformanceJohn ThomasChief Financial Officer and Executive Vice President, Financial ServicesBill McCollum Chief Operating OfficerKen BreedenExecutive Vice President, Performance Transition OfficeDan TraynorChief Information Officer and Vice President, Information TechnologyKim GreeneGroup President, Strategy and External RelationsJoe Hoagland Vice President, Office of the Chief Executive Officer Ralph RodgersGeneral Counsel One of the nation's leading providers of low-cost and cleaner energy by 2020_3f6c27b0-b564-11e3-bf75-2f0b24aecb6cTVA's mission [encompasses] five key deliverables: low-cost, reliable power; environmental stewardship; economic development; technological innovation; and river management. _3f6c27b1-b564-11e3-bf75-2f0b24aecb6cSafety * We value the safety of our employees and the public we serve. * We show our commitment to safety in our behavior, performance, leadership, and teamwork. * We are responsible for safety – our own, our teammates', and the public's. * We think about safety 24/7 – at home and at work. * We intervene to stop unsafe behavior or conditions, and appreciate others intervening for us.Integrity* We treat each other with integrity and respect. * We do what we say we will do. * Our actions and words are consistent, honest, and ethical.Respect * We work to earn each other's trust. * We value everyone and everyone's work. * We assume innocence.Honest Communication* We listen to understand. We speak to be understood. * We give and receive meaningful feedback. * We seek other opinions. We value different perspectives.Accountability* We work on the right things. * We are accountable for results. * We follow the rules. We use TVA resources wisely.Teamwork* We play on a bigger TVA team. * We value a diverse workforce. * We collaborate. We strive for engagement.Continuous Improvement * We set high standards and goals based on external benchmarks. * We are self-critical. We innovate and seek new ideas. * We investigate and solve problems. We learn from our mistakes.Flexibility * We welcome and adapt to change. * We respond quickly to customer needs.Low RatesBe one of the lowest cost power providers in the region and the nation_3f6c27b2-b564-11e3-bf75-2f0b24aecb6c1Creating Value -- Low-cost power stimulates the local economy by improving the standard of living and attracting new businesses and industries to the region. Low rates are an objective of many utilities across the nation. TVA’s mission, however, mandates that TVA provide power at the lowest feasible cost while funding the other mission areas. TVA will set its rates as low as feasibly possible consistent with sound business practices and the full recovery of its costs. Diversifying the generating portfolio and implementing initiatives to improve operational performance will reduce costs over the long term and create value for customers and stakeholders. in setting rates, it is important that the pricing structure sends efficient price signals, recovers needed revenue, and minimizes cost of service variance.Low CostProvide low-cost energy_3f6c27b3-b564-11e3-bf75-2f0b24aecb6c1.1Key Performance indicator * Retail rateHigh ReliabilityBe one of the nation's leaders in customer reliability_3f6c27b4-b564-11e3-bf75-2f0b24aecb6c2Creating Value -- Reliable power is necessary for quality of life and for a healthy economy through business retention and expansion. it is also essential to public safety through enabling information and security systems and public welfare through hospitals, food safety, and heating/ cooling systems. TVA owns and operates one of the largest and most reliable transmission systems in north America, serving more than nine million people in an 80-thousand-square-mile area spanning portions of seven states. TVA's transmission system moves electric power from the generating plants to local power companies and to industrial and federal customers across the region. The TVA power system has delivered 99.999 percent reliability to customers for 11 consecutive years.Reliable EnergyProvide reliable energy_3f6c27b5-b564-11e3-bf75-2f0b24aecb6c2.1Key Performance indicator * Load not served (system minutes)ResponsibilityBuild trust by carrying out the mission and creating public value_3f6c27b6-b564-11e3-bf75-2f0b24aecb6c3Creating Value -- Responsibility is focused on the desired outcomes of improving the quality of life in the Valley and building public trust. Responsibility encompasses fulfillment of the core elements of TVA’s mission, including 1) low-cost, reliable power, 2) environmental stewardship, 3) economic development, 4) technological innovation, and 5) river management. In addition to providing affordable, reliable power, TVA is dedicated to reducing the environmental impact from its operations, protecting and enhancing natural resources, providing leadership in sustainable economic development and technological innovation, and maximizing economic and societal benefits. As TVA carries out its mission, it will work to ensure that customer and stakeholder needs are recognized, that solutions are the result of collaboration, and that strong partnerships with stakeholders are based on transparency, mutual respect and trust.Customer & Stakeholder ValuesUnderstand what customers and stakeholders value_3f6c27b7-b564-11e3-bf75-2f0b24aecb6c3.1TVA CustomersTVA StakeholdersKey Performance indicator * Integrated stakeholder assessmentCulture & Employee EngagementTransform the culture and engage employees_3f6c27b8-b564-11e3-bf75-2f0b24aecb6c3.2Key Performance indicator * Organizational Health IndexSafety & SecurityMaintain a safe and secure workplace_3f6c27b9-b564-11e3-bf75-2f0b24aecb6c3.3Key Performance indicator * Recordable Injury RateClean EnergyIncrease clean energy generation_3f6c27ba-b564-11e3-bf75-2f0b24aecb6c3.4Key Performance indicator * Clean energy generation percentageSustainability, Water & WastePromote corporate sustainability, improve water efficiency and reduce waste_3f6c27bb-b564-11e3-bf75-2f0b24aecb6c3.5Key Performance indicators * Water compliance * Land conditionJobs & CapitalAttract and retain sustainable jobs and capital investment_3f6c27bc-b564-11e3-bf75-2f0b24aecb6c3.6Key Performance indicator * Jobs and capital investedEnergy TechnologiesDemonstrate and promote targeted cleaner energy technologies _3f6c27bd-b564-11e3-bf75-2f0b24aecb6c3.7Key Performance indicator * Demonstrate one of three signature cleaner energy technologiesRiver SystemBalance multiple benefits of the river system_3f6c27be-b564-11e3-bf75-2f0b24aecb6c3.8Key Performance indicator * Reservoir Operating ComplianceCleaner AirLead the nation in improving air quality_3f6c27bf-b564-11e3-bf75-2f0b24aecb6c4Creating Value -- The attractiveness of a region is judged in part by its air quality, which contributes to quality of life and helps foster economic development. Cleaner air supports TVA core business responsibilities of environmental stewardship and economic development by making the region a more attractive place to live and work. EmissionsReduce emissions_3f6c27c0-b564-11e3-bf75-2f0b24aecb6c4.1Key Performance indicator * CO2, so2, and nox emission reductionNuclear EnergyLead the nation in increased nuclear generation_3f6c27c1-b564-11e3-bf75-2f0b24aecb6c5Creating Value -- nuclear power offers the opportunity to provide safe, clean, reliable and affordable power and serves the best interests of customers in the region. nuclear provides a physical hedge against high and volatile environmental and fossil fuel costs. nuclear power supports TVA’s core business responsibilities of 1) low levelized rates with lower production cost than fossil fuels, 2) reliability by producing uninterrupted electricity for extended periods, 3) economic development by creating jobs to support the local economy that pay 36 percent more than average salaries in the local area, and 4) environmental stewardship by producing carbon-free electricity -- no greenhouse gases and only minimal emissions of air pollutants. GenerationIncreased nuclear generation_3f6c27c2-b564-11e3-bf75-2f0b24aecb6c5.1Key Performance indicator * Nuclear capacity additionsGreater Energy EfficiencyLead the Southeast in energy efficiency_3f6c27c3-b564-11e3-bf75-2f0b24aecb6c6Creating Value Energy Efficiency programs provide benefits across the TVA power system by utilizing existing resources more efficiently, reducing the overall need for new generation capacity, decreasing the environmental impacts of power production, and helping consumers and businesses save money. Energy efficiency supports TVA core business responsibilities of 1) low rates by reducing energy consumption and peak demand resulting in avoided energy and capacity requirements and lower costs, which help lower consumers’ average monthly bill, 2) economic development by creating jobs to support the local economy in manufacturing, research and development and service and installation, and 3) environmental stewardship by reducing energy consumption which improves air quality by lowering emissions of greenhouse gases (GHG) and other pollutants. ConsumptionReduce energy consumption_3f6c27c4-b564-11e3-bf75-2f0b24aecb6c6.1Key Performance indicators * Energy savings * Peak demand reduction2020-12-312014-03-26http://www.tva.com/abouttva/pdf/TVA4-33149_strategic_plan.pdfOwenAmburOwen.Ambur@verizon.net