About stickKstickK works by providing people with the tools they need to fight back against human nature. By asking users to define their goal (whatever it is!), pick a timeline to accomplish it, and put something at stake (whether it's money or their reputation), stickK allows users to create a custom plan-of-action for how they're going to turn their goal into a reality. So whether you'd like to lose weight, quit smoking or spend more time with your grandkids, stickK is the go-to goal-setting tool for you.Is there proof that Commitment Contracts work? Years of rigorous academic research conducted by the founders of stickK have proven that using Commitment Contracts can more than triple your chances of success! And it makes sense. We all start off wanting to achieve our goal, but most of the time there's simply nothing out there to make us stickK to our word. By entering into a Commitment Contract, backing out on that promise just got a whole lot harder. If drinking a can of soda meant you'd have to fork over $10 to your friend, just about anyone would look for something else to drink.stickKSTK_3004f2dc-b258-11e5-b9d0-4cceca82de10stickK is a free goal-setting platform created by behavioral economists at Yale University. Unlike other goal-setting platforms, our methodology is specifically structured to help people leverage the power of incentives and accountability and is empirically proven to increase people’s chances of success by up to 3x...Ian AyresCo-founder -- Ian Ayres is a lawyer and an economist. He is the William K. Townsend Professor at Yale Law School and a Professor at Yale's School of Management. He has published nine books including, 'Super Crunchers: Why Thinking-By-Numbers is the New Way to be Smart' in 2007. In 2006, Ian was elected to the American Academy of Arts & Sciences. He has a Ph.D. in Economics from M.I.T. and a J.D. from Yale University. Jordan GoldbergCEO, Co-founder -- Jordan Goldberg is the CEO of stickK. He graduated from Yale University in 2006 where he earned his BA in American Studies. Jordan is a recipient of Yale School of Management's Silver Anniversary Scholarship, a scholarship to the MBA program awarded to six undergraduate students each year. After completing the first year of his MBA program, Jordan decided to take a leave of absence from school to work full-time on stickK.Dean KarlanCo-founder -- Dean Karlan is a Professor of Economics at Yale University. Dean has done extensive academic research on Commitment Contracts for savings and for quitting smoking. He is also president of Innovations for Poverty Action (IPA), a non-profit he founded in 2002, that applies rigorous research techniques to develop solutions to real-world problems faced by the poor in developing countries. Dean is a research fellow of the M.I.T. Jameel Poverty Action Lab, and co-director of the Financial Access Initiative, a consortium created with funding from the Bill and Melinda Gates Foundation. He has a Ph.D. in Economics from M.I.T., an MBA and MPP from the University of Chicago, and a BA from the University of Virginia.Victoria FenerCFO & Head of Product, Co-Founder -- Victoria joined stickK in 2009 and was later promoted to co-founder. Previously, she worked in finance as a private equity analyst for Tiger Infrastructure Partners and Lehman Brothers. As CFO & Head of Product, Victoria is involved with all things stickK, but spends most of her time on our finances, operations, and product development. She graduated magna cum laude from Dartmouth College in 2008 with a degree in Economics. When Victoria’s not dreaming up new ideas for stickK, she enjoys playing volleyball, skiing, cooking, and traveling.Jane MayerManager, User Experience & QA -- Let's just say that it didn't take long for Jane to get stuck at stickK - and by that we mean, stuck on the idea behind stickK. After conducting extensive research on behavioral economics (which Jane assures us involved several Google searches containing the words 'behavior' and 'economics'!), Jane came across stickK.com and immediately fell in love with the concept behind stickK. The rest is history. Jane joined the stickK team in May 2014 and has a background in cognitive science, visual perception, and philosophy.Steven VenegasManager, User Experience & Customer Support -- What do you get when you add an enthusiastic will to learn and a tactful demeanor? One excited addition to the stickK team! Steven joined the stickK team full-time in May 2014, after almost three years as a customer experience specialist, and has a background in comparative and international politics, as well as Romance Languages. When he isn't answering the messages of our awesome users, he can be found being a typical NYC foodie, binging on political TV shows, or running with his dog, Emma.Elaine MechanicVP of Business Development and Strategy -- Prior to joining stickK, Elaine’s career has been primarily in marketing and sales with American Express Publishing, major New York advertising agencies, and various health care companies. Her varied interests and talents also led her to develop and host her own television talk show, careermechanics. And while her official title at stickK is VP of Business Development and Strategy, we value Elaine equally for her boundless creativity. Elaine received her MBA from Wharton and a BA in Economics from the University of Michigan.People achieve their personal goals. _3004f5de-b258-11e5-b9d0-4cceca82de10To empower you to better your lifestyle._3004f6d8-b258-11e5-b9d0-4cceca82de10GoalsWe all have goals… Yet, most of us struggle to achieve our goals. That's because there's a big difference between having a goal and achieving a goal -- stickK works by helping people eliminate this gap by using, what we call, a Commitment Contract. A Commitment Contract is a binding agreement you sign with yourself to ensure that you follow through with your intentions -- and it does this by utilizing the psychological power of loss aversion and accountability to drive behavior change...CommitmentsThe Commitment Contract concept is based on two well known principles of behavioral economics: 1.People don't always do what they claim they want to do, and 2.Incentives get people to do things.IncentivesContractsThe letter "K" is the shorthand symbol for "contract" used in legal writing. Since we offer Commitment Contracts, we felt it appropriate to add that extra "K" in our name.AccountabilityWhy does stickK work? What's the science behind it? What behavioral science tells us is that we are loss-averse, social animals that make decisions in a time-inconsistent manner. What…? Simply put, we hate losing things and often give into immediate gratification (e.g. eating a donut) at the expense of our long term goals (e.g. losing weight). The good news is that research has discovered two factors that effectively help people achieve the behavior change they desire: incentives and accountability. Studies show that financial incentives and accountability get people to do stuff. That's why stickK works so well -- stickK helps its users leverage the power of incentives and accountability and is empirically proven to increase our users' chances at success by up to three-fold.Commitment ContractsShow to yourself and others the value you put on achieving your goals._3004f796-b258-11e5-b9d0-4cceca82de10We offer you the opportunity, through 'Commitment Contracts', to show to yourself and others the value you put on achieving your goals... By asking our users to sign Commitment Contracts, stickK helps users define their goal (whatever it may be), acknowledge what it'll take to accomplish it, and leverage the power of putting money on the line to turn that goal into a reality.GoalsHelp users define their goals (whatever they may be)_3004f87c-b258-11e5-b9d0-4cceca82de101MeansHelp users acknowledge what it'll take to accomplish their goals_3004f94e-b258-11e5-b9d0-4cceca82de102IncentivesLeverage the power of putting money on the line to turn goals into a reality._3004fa16-b258-11e5-b9d0-4cceca82de1032016-01-03http://www.stickk.com/aboutusOwenAmburOwen.Ambur@verizon.net