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<?xml-stylesheet type="text/xsl" href="../part2stratml.xsl"?><StrategicPlan><Name>About Business Hard Talk</Name><Description>We need an alternative media channel that looks at matters in a more independent, fair and balanced way. In healthy societies informed public pressure ensures government, and other institutions, are held to account. That requires a certain kind of journalism which has largely been killed off. Business Hard Talk will provide a platform for writers who wish to focus on investigative journalism, and readers that wish to be well informed.</Description><OtherInformation/><StrategicPlanCore><Organization><Name>Business Hard Talk</Name><Acronym>BHT</Acronym><Identifier>_b5bbc684-1b72-11e6-a78b-8011487ab66b</Identifier><Description/><Stakeholder StakeholderTypeType="Person"><Name>Paul Barnett</Name><Description>Founder &amp; CEO</Description></Stakeholder><Stakeholder StakeholderTypeType="Generic_Group"><Name>Journalists</Name><Description>With very few exceptions, journalists completely failed to spot the causes of the global economic crisis which had catastrophic consequences. In fact, they were also one of the causes of it. They fuelled the hype, failed to investigate wrong doing, and failed to hold directors, regulators and politicians to account in any meaningful way. Why? Because they are themselves businesses primarily interested in making a profit. Real Journalism takes time and costs money. Spinning stories pushed at them as press releases is far easier, faster and cheaper. And what is the point of investigating for long-form articles when column inches get ever shorter, to provide more space for advertising in the pursuit of yet more profit.</Description></Stakeholder><Stakeholder StakeholderTypeType="Generic_Group"><Name>Media Barons</Name><Description>Also of concern is the issue of the political bias of the media barons, a feature of the media that undermines its role in a healthy democracy.</Description></Stakeholder><Stakeholder StakeholderTypeType="Generic_Group"><Name>Writers</Name><Description/></Stakeholder><Stakeholder StakeholderTypeType="Generic_Group"><Name>Readers</Name><Description/></Stakeholder><Stakeholder StakeholderTypeType="Generic_Group"><Name>News Media</Name><Description>The existing media will argue we are crazy. They justify what they do by telling us that articles are shorter because that is what readers want. They tell us we have no interest in reading in-depth so, they are merely responding to the market. I say that is a convenient excuse for their profit seeking actions.</Description></Stakeholder><Stakeholder StakeholderTypeType="Generic_Group"><Name>New Editors</Name><Description>"Off the record" a number of editors have admitted this to me. </Description></Stakeholder></Organization><Vision><Description>... government, and other institutions, are held to account. </Description><Identifier>_b5bbc792-1b72-11e6-a78b-8011487ab66b</Identifier></Vision><Mission><Description>To provide a platform for writers who wish to focus on investigative journalism, and readers that wish to be well informed.</Description><Identifier>_b5bbc828-1b72-11e6-a78b-8011487ab66b</Identifier></Mission><Value><Name>Goals</Name><Description>Of course, we need to have a robust and sustainable business model if we are to achieve our goals.</Description></Value><Value><Name>Business</Name><Description/></Value><Value><Name>Guarantees</Name><Description>But we are not primarily profit focused. We will operate as a company limited by guarantee, and under a charter that puts the interests of our readers first.</Description></Value><Value><Name>Openness</Name><Description>We will also be open, transparent and accountable.</Description></Value><Value><Name>Transparency</Name><Description/></Value><Value><Name>Accountability</Name><Description/></Value><Value><Name>Crowd Funding</Name><Description>Our start will be crowd funded. We will then sustain ourselves by generating income from a mix of subscriptions, events and courses.</Description></Value><Value><Name>Independence</Name><Description>To retain independence we will refuse advertising or large donations.</Description></Value><Value><Name>Integrity</Name><Description>Carefully designed rules will govern the policies regarding sponsorship or partnership arrangements, so that our integrity is not undermined.</Description></Value><Goal><Name>Articles</Name><Description>Offer articles in bite-sized chunks.</Description><Identifier>_b5bbc8aa-1b72-11e6-a78b-8011487ab66b</Identifier><SequenceIndicator>1</SequenceIndicator><Stakeholder><Name/><Description/></Stakeholder><OtherInformation>The answer is not long or short articles. The answer is both. If you have written a long-form article you can easily offer it in bite-sized chunks. That is what we will do.</OtherInformation><Objective><Name/><Description/><Identifier>_b5bbc986-1b72-11e6-a78b-8011487ab66b</Identifier><SequenceIndicator/><Stakeholder><Name/><Description/></Stakeholder><OtherInformation/></Objective></Goal><Goal><Name>Events</Name><Description>Host events to help readers become as informed as they wish to be.</Description><Identifier>_b5bbca12-1b72-11e6-a78b-8011487ab66b</Identifier><SequenceIndicator>2</SequenceIndicator><Stakeholder><Name/><Description/></Stakeholder><OtherInformation>Events are not only a part of our business model, they are also a key part of our value proposition. The big issues we write about need to be discussed. Events will help readers become as informed as they wish to be.</OtherInformation><Objective><Name/><Description/><Identifier>_b5bbca9e-1b72-11e6-a78b-8011487ab66b</Identifier><SequenceIndicator/><Stakeholder><Name/><Description/></Stakeholder><OtherInformation/></Objective></Goal></StrategicPlanCore><AdministrativeInformation><PublicationDate>2016-05-16</PublicationDate><Source>http://www.businesshardtalk.com/#!about/cjg9</Source><Submitter><GivenName>Owen</GivenName><Surname>Ambur</Surname><PhoneNumber/><EmailAddress>Owen.Ambur@verizon.net</EmailAddress></Submitter></AdministrativeInformation></StrategicPlan>
