About UsWeb Analytics is the measurement, collection, analysis and reporting of Internet data for the purposes of understanding and optimizing Web usage.Web Analytics AssociationWAA_1514eed0-125e-11e1-a304-ff637a64ea2a_1514f0f6-125e-11e1-a304-ff637a64ea2a_1514f1c8-125e-11e1-a304-ff637a64ea2aTerms, Definitions, and PracticesStandardize the terms, definitions, and best practices used by our entire industry._1514f240-125e-11e1-a304-ff637a64ea2a1_1514f2b8-125e-11e1-a304-ff637a64ea2aLegislationInfluence legislation that affects you and the web analytics industry as a whole._1514f344-125e-11e1-a304-ff637a64ea2a2_1514f3c6-125e-11e1-a304-ff637a64ea2aTraining and CertificationDevelop and implement training and certification programs thereby strengthening the professionalism of our entire trade._1514f452-125e-11e1-a304-ff637a64ea2a3_1514f4e8-125e-11e1-a304-ff637a64ea2aPromotionUnite web analytic professionals, consultants, and end-users to discuss, combine forces and powerfully promote our common interests worldwide._1514f57e-125e-11e1-a304-ff637a64ea2a4_1514f61e-125e-11e1-a304-ff637a64ea2a2011-11-18http://www.webanalyticsassociation.org/?page=aboutusOwenAmburOwen.Ambur@verizon.net