﻿<?xml version="1.0" encoding="UTF-8"?><StrategicPlan xsi:schemaLocation="http://www.stratml.net http://www.schema-archive.com/xml.gov/stratml/v1r0/cur/StrategicPlan.xsd" xmlns="http://www.stratml.net" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"><!--This document transformed using a tool developed by Drybridge Technologies for information navigate to http://www.drybridge.com--><!--The schema posted at http://www.schema-archive.com is provided as a courtesy for on-line validation of various standards. You should verify that the schema provided meets your requirements.--><Name>Government Web Content Managers Forum</Name><StrategicPlanCore><Organization><Name>Government Web Content Managers Forum</Name><Identifier>_c1a2e8d4-1576-4e32-bb80-19e2e18a5438</Identifier></Organization><Vision><Description>We believe the public should be able to:
1. Accomplish their most critical government tasks online quickly and easily;
2. Access government content online whenever and however they need it;
3. Have direct online interactions with their government;
4. Trust government web content to be accurate, timely, easy to understand, and coordinated across agencies.</Description><Identifier>_57ad66d5-cc7b-465d-851e-86ff8ec101b2</Identifier></Vision><Mission><Description>The goal of the Web Managers Advisory Council is to make U.S. government websites the most citizen-focused and visitor-friendly in the world.  http://www.usa.gov/webcontent/about.shtml</Description><Identifier>_c65f677f-63d6-4864-bb66-338069f63f9e</Identifier></Mission><Goal><Name>Government Online</Name><Description>Improve how the public accomplishes their most critical government tasks online.</Description><Identifier>_75f6c18c-f422-45fb-b9d1-5eb2d27755cd</Identifier><Objective><Name>Task Identification</Name><Description>Identify the public’s most critical tasks</Description><Identifier>_2d02dc92-2f3d-45d1-a6c3-932874bc9608</Identifier><SequenceIndicator>A.</SequenceIndicator><OtherInformation>Develop a standard process for identifying critical tasks now and on an ongoing basis</OtherInformation></Objective><Objective><Name>Task Delivery Evaluation</Name><Description>Evaluate how we deliver the most critical tasks online</Description><Identifier>_412cf7fc-46c4-4f3d-8a17-87fa0ef4bba7</Identifier><SequenceIndicator>B.</SequenceIndicator><OtherInformation>- Conduct usability studies to determine how well the public can accomplish their critical tasks online- Annually monitor improvements in the public’s ability to complete their most critical tasks (using a standard "scorecard” or similar measurement)- Interact directly with the public (using social media and other tools), to learn how they want to accomplish their most critical tasks- Identify critical tasks that may not yet be available online</OtherInformation></Objective><Objective><Name>Communication</Name><Description>Communicate the importance of focusing on critical tasks</Description><Identifier>_18f12e18-681b-4584-967f-848ea069fb9f</Identifier><SequenceIndicator>C.</SequenceIndicator><OtherInformation>- Develop a communications strategy to promote the importance of critical tasks among web content staff, top management, and key stakeholders</OtherInformation></Objective><Objective><Name>Barrier Identification</Name><Description>Identify barriers that make it difficult for the public to complete critical tasks online</Description><Identifier>_79dd9d57-b34b-4e3b-a14a-8fe548ef6e41</Identifier><SequenceIndicator>D.</SequenceIndicator><OtherInformation>- Barriers may include: internal business processes, funding and staffing issues, too much irrelevant and outdated content, privacy and security issues, technical challenges, resistance and obstacles to interagency collaboration, and other challenges</OtherInformation></Objective><Objective><Name>Implementation</Name><Description>Implement Solutions</Description><Identifier>_416e915a-7e41-4a39-a326-a8ca42c9620d</Identifier><SequenceIndicator>E.</SequenceIndicator><OtherInformation>- Improve critical tasks by ensuring the content is easy to understand, usable, accurate, and up-to-date- Use existing and emerging technology to improve the delivery of, and access to, critical tasks- Facilitate interagency collaboration to improve critical tasks across government</OtherInformation></Objective></Goal></StrategicPlanCore><AdministrativeInformation><StartDate>2007-05-01</StartDate><PublicationDate>2010-02-08</PublicationDate><Source>http://www.usa.gov/webcontent/documents/Strategic_Plan_May2007.pdf</Source><Submitter><FirstName>Arthur</FirstName><LastName>Colman (www.drybridge.com)</LastName><EmailAddress>colman@drybridge.com</EmailAddress></Submitter></AdministrativeInformation></StrategicPlan>